Anyway Spray net worth is one of those search terms that sounds simple at first, but the real story is more complicated. People remember Anyway Spray because it was a clever Dragons’ Den invention with a very everyday purpose: helping people use every last drop inside a spray bottle, even when the bottle is tilted or turned upside down.
The product was pitched by Michael Pritchard, a British inventor who believed his spray bottle invention could change how household cleaning products were used. On television, it looked like a strong idea with a clear consumer benefit. But when people ask how much Anyway Spray is worth today, the answer depends on what they mean: the value of the brand, the value of the company, the founder’s personal wealth, or the success of the product after Dragons’ Den.
There is no reliable public figure for Michael Pritchard net worth. However, there are public business records, archived Dragons’ Den details, and later retail updates that help explain what really happened to the Anyway Spray business.
What Is Anyway Spray?
Anyway Spray is a multi-directional spray system designed to let liquid spray from almost any angle. The idea was simple but useful. Most standard spray bottles stop working properly when the liquid falls away from the tube inside the bottle. That means people often throw away bottles with liquid still left inside.
Michael Pritchard’s idea was to solve that problem with a special dip-tube system. The product was described by the BBC as an invention that allowed every last drop of liquid to be used in multi-directional household product sprays.
That made the product easy for viewers to understand. You did not need to be a scientist or packaging expert to see the problem. Anyone who has tried to clean under a sink, around a shower, behind a toilet, or inside a car knows how annoying it can be when a spray bottle stops working at the wrong angle.
That everyday usefulness is why Anyway Spray, upside-down spray bottle, all-angle spray system, and spray technology are all closely connected search terms.
Who Is Michael Pritchard?
Michael Pritchard is the inventor behind Anyway Spray. He appeared on Dragons’ Den with a product that was already more than just a rough idea. He had spent money on patent protection, worked on the product’s technical side, and believed the invention had real commercial value.
During the pitch, the Dragons questioned him about patents, manufacturing costs, licensing, and whether large product makers would actually want the technology. According to the BBC archive, Pritchard said 24 patent applications covering 48 countries had been lodged since 2007, and that he had spent £100,000 on the patent process by that point.
That detail matters because Anyway Spray net worth was never just about selling one cleaning bottle. The bigger opportunity was in product licensing, retail partnerships, and possibly getting major manufacturers to use the technology in their own bottles.
Anyway Spray on Dragons’ Den
The Anyway Spray Dragons’ Den pitch aired in 2009. Michael Pritchard asked for £125,000 and initially offered 5% equity, which valued the business at around £2.5 million. The Dragons challenged that valuation, especially because the patent position was still uncertain and the product needed wider industry adoption.
Peter Jones and Theo Paphitis were the two Dragons who stayed interested. The negotiation moved back and forth because Pritchard did not want to give away too much of the company.
The BBC archive records the final on-screen deal as £125,000 for a 20% stake in The Anyway Spray, with Peter Jones and Theo Paphitis involved. Some tracker-style pages list the deal differently, including 25% equity, but the BBC archive is the strongest source for the original pitch details.
This is why many searches around the topic include Peter Jones, Theo Paphitis, Dragons’ Den deal, startup valuation, and Anyway Spray founder.
Did the Anyway Spray Dragons’ Den Deal Go Through?
The short answer is: the on-screen deal appears to have been agreed, but later investment trackers say the investment did not complete after filming.
BusinessCloud’s 2026 tracker lists The Anyway Spray under Peter Jones’s agreed deals and marks the post-show investment as failed, while also listing the company status as active. Wikipedia’s Dragons’ Den offer list also says The Anyway Spray did not receive investment after filming and lists the company as active.
This is not unusual for Dragons’ Den investments. A deal made on TV is usually not the final legal deal. After filming, both sides can go through due diligence. They may review accounts, patents, ownership, contracts, valuation, and business risks. Sometimes the deal changes. Sometimes it falls apart completely.
For Anyway Spray, the main issues seemed to sit around patents, manufacturing, and whether large brands would adopt the system at scale.
Anyway Spray Net Worth in 2026
The most honest answer is that Anyway Spray net worth cannot be confirmed as one clean personal fortune figure.
There is no verified public estimate for Michael Pritchard’s personal net worth. Many online “net worth” pages make guesses, but they often do not show strong evidence. For this topic, it is better to separate founder net worth from company net worth.
The company connected with the invention is Pritchard Spray Technology Limited. Companies House lists it as an active private limited company, incorporated on 20 March 2009, with the last accounts made up to 31 December 2024.
CompanyCheck lists Pritchard Spray Technology Limited as “Active – Accounts Filed” and shows key 2024 figures including cash of £1,962, total current assets of £18,340, total current liabilities of £533,420, and net worth of -£429,283.
That negative company net worth does not mean Michael Pritchard personally has a negative net worth. It only reflects the available company financial snapshot from that reporting source. A private inventor may have personal assets, other income, or intellectual property interests that are not shown in one company summary.
So, the safest wording for the article is:
Anyway Spray’s company records suggest the business has not publicly shown large positive net worth in recent filings, and Michael Pritchard’s personal net worth is not publicly verified.
Pritchard Spray Technology Limited and Company Status
Pritchard Spray Technology Limited remains active on Companies House. The official listing shows the company number as 06853671, the registered office in Colchester, and the business activity category as “other business support service activities not elsewhere classified.”
Companies House also lists Michael William Pritchard and Sally Ann Pritchard as active directors.
This active status is important, but it should not be overstated. An active company does not automatically mean a product is widely sold, profitable, or generating large revenue. It simply means the company is still registered and has not been dissolved.
For SEO, this section naturally supports terms such as Pritchard Spray Technology Limited, company accounts, UK company status, company value, and business update.
What Happened to Anyway Spray After Dragons’ Den?
After Dragons’ Den, Anyway Spray did not disappear completely. The invention continued to attract attention because the problem it solved was real.
In 2017, Tesco announced the launch of Anyway Spray technology on its shelves, with Michael Pritchard saying it was great to finally see the technology available to shoppers. The Gazette also reported that the invention had been picked up by Tesco, linking the product to the idea of helping customers get more from cleaning fluid.
However, the Tesco story did not become a simple overnight success. A later packaging industry report said the Tesco retail chain had been due to launch a range of trigger-spray products using the Anyway Spray system, but Pritchard explained that Tesco could not find a way to put the tube into all of its products, so it did not continue with the rollout.
That detail gives the business story a more realistic shape. Anyway Spray was not just a clever idea waiting for customers. It had to work inside real manufacturing systems, real supply chains, and real supermarket product lines.
The Deft Brand, Lakeland, and Waitrose Connection
The next chapter of the Anyway Spray business involved the Deft brand. In 2020, Plastics in Packaging reported that Anyway Spray was supplying UK retailers with a range of household products under its own Deft brand, using a PET bottle and its proprietary dip-tube system.
The same report said the range was already on shelf at Lakeland and was expected to be stocked by Waitrose from the beginning of the following year.
This matters because it shows Michael Pritchard did not rely only on licensing the tube to other manufacturers. Building a brand like Deft gave him more control over the product, bottle, spray system, and manufacturing process.
For readers searching Anyway Spray net worth, this is one of the most useful parts of the story. It shows why the business had potential, but also why scaling a household cleaning spray invention can be harder than it looks on TV.
Why Anyway Spray Was Hard to Scale
The idea behind Anyway Spray was easy to explain. The hard part was turning it into a large commercial business.
A spray bottle is a low-cost product. Supermarkets and cleaning brands care about tiny cost changes because they sell in high volume. Even a small increase in packaging cost can become a major issue when a company sells hundreds of thousands or millions of units.
That is why spray technology, product licensing, and retail partnerships are not always straightforward. A company may like the idea, test it, and still decide not to roll it out if it complicates production or increases cost.
The Hacker News discussion around the product also shows how technically curious people saw the invention: some focused on whether a weighted tube could solve the same problem, while others discussed whether the customer benefit was worth the extra manufacturing cost.
That kind of debate helps explain why Anyway Spray was memorable but not instantly everywhere.
Is Anyway Spray Still in Business?
The company linked to the invention is still active, based on Companies House records. However, being active as a company is not the same thing as being a major retail success.
The available public picture suggests that Anyway Spray had a strong invention, attracted Dragons’ Den attention, reached a Tesco launch, later moved into the Deft brand, and continued through Pritchard Spray Technology Limited. At the same time, public financial data does not show a large positive company net worth.
So the fair answer is: Anyway Spray appears to still exist through its company structure and related technology, but there is no public evidence that it became a huge net worth success story on the level of the biggest Dragons’ Den brands.
How Anyway Spray Could Make Money
A product like Anyway Spray can make money in several ways.
The first route is direct product sales. This means selling household cleaning products under a brand such as Deft, where the spray system is part of the product’s appeal.
The second route is licensing. If another company wants to use the all-angle spray system, the inventor or company could potentially earn money through licensing agreements.
The third route is partnerships with retailers or manufacturers. A deal with a supermarket, cleaning brand, or packaging company could bring the technology to a much wider audience.
The challenge is that each route needs scale. For Anyway Spray net worth to become large, the product would need consistent sales, strong margins, or a licensing model that many manufacturers adopt.
Why Online Net Worth Estimates Can Be Misleading
Many net worth articles online use confident numbers without explaining where those numbers came from. That is risky with a private inventor like Michael Pritchard.
Unlike public company founders, his wealth is not easy to calculate. There is no stock market valuation, no public salary record, and no verified personal asset list. The company accounts give one part of the picture, but they do not reveal his full personal finances.
That is why the best SEO article should not claim that Michael Pritchard is worth millions unless there is a strong source behind it. A better approach is to say that Anyway Spray’s company value and business performance can be discussed through available company records, but Michael Pritchard’s personal net worth remains unconfirmed.
This sounds more credible and helps the article stand out from thin, copy-style competitor pages.
How Rich Is Peter Jones?
Peter Jones is widely described as one of the richest, and often the richest, investors associated with Dragons’ Den. BusinessCloud cites a Sunday Times Rich List estimate of around £1.157 billion for him, while Startups.co.uk lists him at around £1.2 billion.
That is why his name often appears in searches linked to Dragons’ Den net worth, richest Dragon, and old pitch updates like Anyway Spray.
Did Jenny Campbell Ever Invest?
Yes, Jenny Campbell did invest during her time on Dragons’ Den, even though she became known online for saying she was “out.” Her investments included businesses such as Look After My Bills, DrivenMedia, Didsbury Gin, ParkingPerx, and Carun UK.
So the idea that Jenny Campbell never invested is not accurate. She made fewer investments than some other Dragons, but she did make deals.
Who Is the Richest Person on Dragons’ Den?
For the UK version of Dragons’ Den, Peter Jones is generally named as the richest Dragon. Startups.co.uk ranks him at the top with an estimated net worth of £1.2 billion, ahead of other well-known Dragons such as Duncan Bannatyne, Tej Lalvani, Theo Paphitis, and Steven Bartlett.
This comparison is useful for readers because Anyway Spray involved Peter Jones, and many people searching old Dragons’ Den inventions also want to know whether the Dragons made money from those deals.
How Much Is Steven Bartlett Worth in 2026?
Steven Bartlett’s net worth in 2026 is difficult to pin down because much of his wealth is tied to private companies, media assets, investments, and brand value. Forbes lists him among its 2025 Top Creators, and reports around Steven.com have discussed a $425 million valuation for his creator holding company.






